Graham & Brown's 2025 Color of the Year Elderton

Elderton, Graham & Brown's 2025 Color of the Year, exudes a quiet sophistication that draws its inspiration from the natural world. This deep, earthy brown evokes the rich tones of the Elder tree's foliage, creating a sense of warmth and groundedness that invites you to unwind and connect with nature.

At first glance, Elderton appears as a classic, neutral brown, but a closer look reveals its subtle complexity. It has a subtle warmth to it, hinting at underlying notes of red and amber, which adds depth and vibrancy without straying from its calming neutrality. It's a shade that's both timeless and contemporary, capable of anchoring a space while allowing other colors and textures to shine.

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Imagine Elderton gracing the walls of a living room, creating a cozy and intimate atmosphere. Its depth and richness would pair beautifully with natural materials like wood, leather, and linen, while also providing a striking backdrop for pops of brighter colors and metallic accents. The overall effect would be a space that's both inviting and sophisticated, perfect for entertaining or simply relaxing with loved ones.

In a bedroom, Elderton would foster a sense of tranquility and restfulness. Its earthy tones create a connection to the natural world, promoting a feeling of calm and groundedness that's conducive to a good night's sleep. Imagine crisp white linens, plush throws, and soft lighting completing the serene ambiance.

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Beyond residential spaces, Elderton also has a place in commercial settings. Its understated elegance would lend a sense of sophistication to offices, hotels, and restaurants, while its connection to nature would create a welcoming and calming atmosphere.

Elderton is a color that speaks to our desire for simplicity and connection to the natural world. It's a reminder of the beauty and resilience of nature, even in its quietest moments. Whether used as a bold statement or a subtle accent, Elderton brings a sense of warmth, sophistication, and timeless elegance to any space.